Lexmark introduced two new service offerings to give U.S. channel partners new ways to bring more value to their customers through managed print services capabilities.
These offerings include the Lexmark Fleet Manager, which makes it possible for channel partners to tap into Lexmark's world-class capabilities to enhance productivity and reduce costs for their customers, and ValuePrint, which allows partners to bundle service offerings and provide flexible financing options to their customers.
Lexmark Fleet Manager
Lexmark Fleet Manager (LFM) allows channel partners to leverage the proven power of Lexmark's enterprise service capabilities for their customers.
Lexmark has been developing and implementing managed print services for enterprise customers for many years and has rolled out large-scale service solutions for large enterprises across the world. LFM allows channel partners to tap into Lexmark’s industry-leading managed print services expertise to deliver a similar scope of services to their customers.
LFM is a managed print service offering that utilizes Lexmark tools and technologies but is delivered by channel partners. The channel partner establishes its own contract directly with the customer, delivers the value-added service, and strengthens and expands an exclusive relationship with the customer by providing increased visibility and control of their output environments through managed print services.
In addition, Lexmark will provide channel partners with in-depth sales and operations training, operational support, and customized sales tools and collateral to ensure their success.
"Lexmark Fleet Manager allows Lexmark to bring a big business services offering to our channel partners. It gives partners access to the same world-class tools Lexmark has developed for our enterprise customers in a package that they can easily deliver to their clients to increase their productivity," said Paul Rooke, Lexmark executive vice president and president of its Printing Solutions and Services Division.
LFM is a flexible offering that can be customized to meet the needs of each partner and its individual customers. The program enables the partner to provide a full range of value-added services by providing comprehensive visibility and management of assets, billing information, consumables status and delivery, device availability, and fleet operational trends. A powerful feature of this offering is that it enables Lexmark partners to easily manage multiple customer fleets from a single location with a single tool, perfect for partners trying to efficiently manage fleets of multiple customers across multiple locations.
Several channel partners, including leading national resellers such as Dallas-based CompuCom Systems, Inc., have already begun implementing LFM. Feedback from participating channel partners has been instrumental in developing the LFM program into a powerful service offering to increase efficiency, revenue, and profits for solution providers and value-added resellers.
"Lexmark Fleet Manager is a clear differentiator for CompuCom and affords us the opportunity to provide best-of-breed solutions to our clients," said Joseph M. Axmacher, solutions director of integrated document solutions at CompuCom Systems, Inc. "LFM is a key growth area for CompuCom and will allow us to continue to give our customers options when looking at developing a cohesive document output strategy. We are pleased to be included in this important developing market area with Lexmark and look forward to providing our customers the solutions that maximize their investments and provide clear cut savings and efficiencies in their infrastructure," Axmacher said.
ValuePrint
The ValuePrint program expands on Lexmark's successful Impressions offering for the channel, which allows partners to offer their customers cost-per-page financing programs to lease printers and multifunction products.
ValuePrint gives partners a way to bundle device and supplies costs with partner-led management and break-fix services into a single monthly payment for their customers.
For customers, this program offers a convenient payment plan. For partners, it provides a predictable cost and revenue stream.
"ValuePrint makes it easy for customers to be more productive because they can manage their entire printing environment through one contact and only one monthly bill. It also helps channel partners add more value for their customers and gives them the opportunity to be more than just hardware resellers," Rooke said.
